pick#AndItsAugust | Day 3: #ForFontsSake | Novels written by: #MaryKubica | #BackwardsandUpsideDownLettering |
5 ⭐️s #TheGoodGirl: An addictively suspenseful, tautly written thriller that reveals how even in the perfect family, nothing is as it seems. Mia enters a bar to meet her friend, but when he doesn't show, she leaves with a stranger. At first he seems like a safe one-night stand, but following him home will be the worst mistake of her life.
Jess7 Does anyone else love when authors do something like Mary Kubica does with her lettering to make her novels easily recognizable? I love it - even though all of these books are completely independent you can easily recognize a book written by her bc of her use of backwards/upside down lettering for one letter in her titles. I thought it was always the "R" but I noticed for Pretty Baby she did the "A" instead. @britt_brooke @EllieDottie @Tiffy_Reads (edited) 7y
britt_brooke @Jess7 Interesting. Do you know the reasoning behind her specific altered letters? Just curious. All of Fredrik Backman's books have the same easily recognizable font. I like that because all of the books kind of match. Makes for pretty bookshelves. 7y
Jess7 I'm not sure of the reasoning @britt_brooke - I'm guessing it's a marketing/brand strategy to make them easily recognizable, but I am not sure. I agree with you though, I like that the books look cohesive. Does anyone else know or have an opinion? @JoeStalksBeck @BookishMarginalia @Liberty @MrBook @OrangeMooseReads @Bklover @jess.how @TheLibrarian @RealLifeReading @Read4life @valeriegeary @LauraBrook @LauraBeth @MinDea @maich @Kalalalatja @Cinfhen 7y
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britt_brooke @Jess7 I just read that perhaps the reversed letters are indicative of "twists" to come. (edited) 7y
Jess7 @britt_brooke that explanation is interesting and #accurate for #MaryKubica books 🤓🤗 7y
LauraBeth I'm not in book marketing but I've done corporate marketing/branding for over 20 years and it makes sense that a serial author would adapt a specific look as their brand identity so that book buyers can easily spot them, even when they forget the author's name or the name of the book. But I could also be completely wrong 😀 7y
Read4life I think it's interesting that the R is backwards in all but Pretty Baby. 7y
valeriegeary I think @LauraBeth is right. It's about branding and recognition. 7y
MrBook I agree with @LauraBeth for the win! If I get to talk to Mary again, I'll ask 😁👍🏻. 7y
Jess7 @Read4life yeah it is interesting - in that one the "A" is upside down 7y
Jess7 @LauraBeth @Read4life @valeriegeary @MrBook I agree that's what I said earlier in the comments - did you see what @britt_brooke mentioned - her theory is interesting about it signaling #twists - Also that would be awesome @MrBook 7y
LauraBeth Ahhh - I had to Google this mystery of her letter R and she said this about it: http://harlequinblog.com/2014/08/q-a-with-heather-gudenkauf-and-mary-kubica/ 7y
Jess7 Great find @LauraBeth : Mary: "People are very intrigued with the cover of The Good Girl (as they should be—Harlequin did such a phenomenal job with it!) I‘m often asked about the backward R. People want an explanation, although I think it‘s better left to the reader to decide why they believe the R is transposed. I certainly have my hypothesis, but someone else might feel differently." 7y
Bklover Stephen King does the same thing. I think @LauraBeth nailed it! 7y
JoeStalksBeck 👏👏👏👏👏👏👏❤️ 7y
LauraBrook I don't have any ideas, but you and LauraBeth seem to have figured it out! (Well, as much as it's figure-out-able! 😉) 7y
Read4life @jess7 @LauraBeth I like what we have. I met Mary once. I think she'd love the fact that the covers started such a great conversation. Thanks for including me. 💙 7y
MinDea I totally was just saying this to my boyfriend this past weekend at Barnes & Noble how I love the new trend for authors to do similar book covers for their books. So easy to recognize and I like having them on my shelves! Totally think it is a brand and marketing thing! 7y
MinDea https://www.theatlantic.com/entertainment/archive/2012/07/book-cover-clones-why-... 7y
Cinfhen I agree, this thread is so interesting and it seems like a marketing/ branding technique ( which definitely works!) 7y