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"In a story that will resonate with college football fans nationwide, 'Endzone' shows how the commercialization of college sports imperiled not only the traditions of one of the nation's most respected athletic programs but also the university's very identity. It is also an inspiring story of redemption and revival, when students, lettermen, fans, faculty, and regents rallied to reclaim the values that had made the program great for more than a century-- values that went deeper than dollars"--Front and back jacket flaps.